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Innovation lab
Brand updates
Products
Community
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MOVEMENT LAB
A multi-day immersion in movement, mindfulness, and precision-engineered performancewear at WSA in NYC
November 14, 2025
Brand updates
PRESS HIGHLIGHT - W MAGAZINE
W Magazine spotlights SYS as a Korean brand establishing the new luxury of performancewear with minimalist design and functional construction.
October 15, 2025
Brand updates
PRESS HIGHLIGHT - NYLON
Nylon spotlights SYS as the Korean brand giving performancewear a new edge.
September 25, 2025
Brand updates
PRESS HIGHLIGHT - AIRMAIL
Air Mail spotlights SYS as the Korean performancewear brand defining the new wave of K-activewear.
September 20, 2025
Brand updates
MEN’S COLLECTION LAUNCH
SYS launches its men’s collection, introducing a new standard of performance business wear.
September 9, 2025
Innovation Lab
EASY SOFT
Stretch Your Story introduces the Easy Soft collection for Fall/Winter 2025 — a sweat-like look with a lightweight feel, designed for lasting softn...
September 1, 2025
Community
HUMMING PUPPY
An intimate wellness session connecting Korean-engineered precision with New York’s mindful movement culture.
August 27, 2025
Innovation Lab
SWIFTRECOVER™ FABRIC
Stretch Your Story introduces SwiftRecover™, a sweat-resistant, ultra-light fabric developed to stay dry, fresh, and comfortable throughout the day...
August 25, 2025
Products
BUTTERMELT™ LEGGING
Made for yoga — the true second-skin fit, designed to move with breath and body.
August 23, 2025
Community
FORWARD SPACE
A movement-driven event in New York, powered by precision-engineered performancewear.
August 20, 2025
Innovation Lab
BUTTERMELT™ FABRIC
Stretch Your Story introduces ButterMelt™, a fabric engineered for ultra-soft, weightless movement. Developed in the SYS Innovation Lab in Korea an...
August 18, 2025
Brand updates
PRESS HIGHLIGHT - WHO WHAT WEAR
Who What Wear spotlights SYS as a minimalist, refined Korean brand.
August 14, 2025
Brand updates
BODY OF WORK - OUR FIRST CAMPAIGN
A refined exploration of form, discipline, and style.
August 12, 2025
Innovation Lab
BUTTEREASE™ FABRIC
Stretch Your Story (SYS) introduces ButterEase™, a fabric precision-engineered for everyday movement. Developed at the SYS Innovation Lab in Seoul,...
August 11, 2025
Products
BUTTERFLOW™ SUSTAINABLE SCRUNCHIE
A small accessory with a big intention — designed for sustainability, engineered from precision offcuts.
August 9, 2025
Innovation Lab
SIGNATURE FABRICS BY SYS INNOVATION LAB
Performance in every fiber. Matching signature fabrics to movement.
August 7, 2025
Brand updates
THE PURPOSE & MISSION — SYS BRAND STORY
Defining the movement that drives SYS forward. Read the brand story.
August 6, 2025
Innovation Lab
BUTTERFLOW™ FABRIC
Engineered in Korea, ButterFlow™ offers a 360-degree supportive fit with cooling comfort, setting a new benchmark for running and gym performancewear.
August 4, 2025
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