
PRESS HIGHLIGHTS — CULTURED MAGAZINE
Cultured Magazine introduces Stretch Your Story (SYS) as a K-Engineered Brand Changing Performancewear Forever.
May 18, 2026

APOLLO HOUSE
Cultivating a symphony of longevity as SYS introduces the New ButterMelt™ Vital Collection in New York.
May 09, 2026

THE VITAL COLLECTION: BOLD BUT NEVER LOUD
The new ButterMelt™ in Vital Vermilion. Energy in motion, expressed through form.
May 05, 2026

SUMMER CAPSULE — THE EXPRESSION OF ENERGY
The 2026 Summer Capsule is curated with sculpting leggings and lightweight layers, including new ButterMelt™ styles.
May 05, 2026

LAYERED TO MOVE: BUTTERMELT™ LAYERED BRA
Movement is not singular. It builds through layers.
May 05, 2026
PRESS HIGHLIGHTS — TREND HUNTER
Trend Hunter introduces Stretch Your Story (SYS) as a Brand that Transcends the “Performancewear” label
Apr 21, 2026
PRESS HIGHLIGHTS — BUSTLE
Bustle selects SYS as a Top Investment Piece for a Lifetime of Style
Apr 11, 2026
PRESS HIGHLIGHTS — T MAGAZINE
T Magazine features Stretch Your Story (SYS) as The New Vanguard of Precision-Engineered Performance
Apr 10, 2026

PRESS HIGHLIGHTS — NBC SELECT
NBC Select crowns the SYS ButterMelt™ Legging as the "Best Splurge-Worthy" winner in the 2026 Best of Wellness Awards.
Mar 23, 2026

PRESS HIGHLIGHTS — COVETEUR
Coveteur features Stretch Your Story (SYS) in its edit of the best workout clothing.
Dec 15, 2025





